Table of Content
- 1. Research on competitors and the market
- 2. Design of the website
- 3. Content marketing and copywriting
- 4. SEO
- 5. Social media marketing
- 6. Project management
- 7. Customer Support
- 8. Accounting
- 9. Analysis and Reporting
Running a business online indeed implies having more freedom, but not any less amount of work. From market research, design, copywriting, and content marketing to accounting and inventory management, - the ‘carousel’ of tasks to perform in an online venture is rather huge. And the situation gets more challenging when their execution usually lies solely on its founder’s shoulders, especially at the beginning stages. The research shows that 90% of new online startups fail at the very start: having so much on a plate, a founder may burn out in a short time. To avoid such a frustrating outcome but instead proceed with business development, all the tasks should be properly entrusted to remotely working specialists. Such an approach will relieve the pressure on the business owner, to dedicate the time to the crucial tasks for the business growth. At the same time, performing many important tasks at a time by remotely working professionals will allow delivering work without any losses in quality. The list of tasks to outsource for running an online business is rather long, and in this article, we will focus on reviewing the nine most important of them.
Research on competitors and the market
There is no sense in investing serious money in a project when you are not sure about the chances for its success. Prior to starting an online venture, you need to investigate the details of the situation on the market and your target customers. Your major areas of interest should be:
- your competitors and their incomes,
- demographics you should most focus on,
- the optimal prices on your products to generate good revenue.
It’s best to hire a qualified remote specialist to perform this job, as this will allow you to get the most up-to-date data for the successful launch of your online startup, and this will absolutely pay off!
Design of the website
To make your online business a successful one, one of the first tasks you need to accomplish is building an attractive website that would become your brand's foundation. Many skillful web- and graphic-designers work today remotely and can be hired at reasonable prices. So, don’t miss your chance to get this critical work done professionally, on an outsource basis, and without any excessive expenditures.
Content marketing and copywriting
Good copy is the key to a brand’s success in terms of both its authority and sales. You will not attract potential customers to dwell and make a purchase on your beautifully-designed website unless filled with valuable content and appealing to your target customers. Do not forget that the content of the site consists not only of text; use high-quality images in articles, if you have an online store, use retouched photos for products, remove defects from the background and product. It’s always better to entrust work to dedicated specialists, and today many content marketing specialists and copywriters are available to work remotely and at fair prices. The copywriters can be found on the well-known freelance exchanges such as UpWork, PeoplePerHour, and the retouchers at photoretouchingservices.net.
There is no reason to lose any sales or even a minute of your precious time. Including SEO-specialists in your working process will allow you to boost your sales as quickly as possible while supporting and promoting your brand at the same time. Yes, this work might require some time to get done efficiently, but there are lots of qualified heads to your choice: outsource them, pay their prices, - and see the results right away! You may also refer to third-party online projects that provide site promotion, such as Adsy.com. With this project's help, you can get natural links to your source or submit a guest post to authoritative sites.
Social media marketing
As you own an online business, you need to be present on different social media platforms. Of course, if you know from experience how to be visible on social media platforms and have spare time - you should try and do the job yourself. However, this vital task might require much time, since, as we suppose, you want it to be done professionally. And to not lose time and money, as an entrepreneur, you shouldn’t compromise the quality of any project work. Thus, the best option is to outsource this job to a qualified social media specialist and get busy with more important tasks for your online business development.
As a founder, you are the main person in your project, responsible for all key decisions. However, the professional help from a specialist who can weigh all the tasks necessary to execute by the time, making a proper timeline, oversees each project’s results will never be redundant. You will just be able to manage your tasks more efficiently, and this will pay off both in saving your precious time and money. Today, highly qualified project managers can be outsourced, so use your time wisely and hire a good one.
The communication quality between your customers and your online business will always have a vital role. Show genuine care of your customers’ current needs, plan your response to the possible future ones – and you will gain their loyalty. On the other hand, if customers are not getting sufficient service, you will lose all their potential affection just at once. It is always necessary to have quality customer support. Luckily, it is possible to outsource agents from many different platforms, so don’t waste your time and hire support agents for your newly opened online business – it will pay off quickly.
If accounting is not your cup of tea, you need to entrust it to a credible and well-qualified specialist. This will allow you to achieve your financial goals and get up-to-date information on your finances and prevent stresses and financial troubles. Hiring an outsource professional on accounting is not a problem today, so don't waste your time, employ the one, and in no time, you will make sure of such an investment's worthiness!
Analysis and Reporting
Is it possible to run your business efficiently without knowing the bigger picture? – The answer is obvious, and it is the negative one. It is crucial to see how successful your marketing strategies are and feel confident in reading and comprehending statistical data and graphs. You will unlikely regret outsourcing in this area. Having such an expert on your team is highly beneficial for your business development. A business analyst can always inform on the most popular pages of the website, where conversions are happening, what needs to stay the same, and what areas require changes to keep your business running.
No matter how skillful you are and in what spheres, if you are an entrepreneur, developing your business must be your main and advisably the only task. And outsourcing is the perfect way to professionally delegate the work, since one person simply cannot shoulder the load of all the development areas to keep the business thriving. Just make sure to hire real professionals to efficiently enhance your project development.